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After a period of relative calm in fashion’s game of designer lottery, things have certainly begun to ramp up recently. Within the space of a week we’ve seen Haider Ackermann appointed as Tom Ford’s new creative director, Glennhellip; read more raquo; [...]
In BoF’s latest white paper, in partnership with TikTok, brand and marketing executives, independent analysts and TikTok business leaders share their insights on the best practices to acquire and engage audiences by honing platform-relevant brand, product and paid marketing strategies, with examples from Coach, E.l.f. Beauty, Marc Jacobs and many [...]
Fitness centres like Equinox, Life Time and Continuum Club are offering exclusive, expensive memberships with perks like biometric data analysis and monthly massages. [...]
The German sportswear giant upgraded its profit forecast once again as the popularity of its Samba and Gazelle sneakers continues to boost sales, while the brand said it expects to sell the last of its Yeezy stock this year. [...]
This month, BoF Careers provides essential sector insights to help PR & communications professionals decode fashion’s creative landscape. [...]
With a community exceeding 1 billion individuals, TikTok is a critical driver of success for fashion and beauty brands today. Partnering with TikTok, BoF shares exclusive internal insights and strategic analysis from a range of independent experts to identify how businesses can optimise their brand and product marketing performance on [...]
The brand showed its latest collection on a ferry boat docked off lower Manhattan and wrapped things up with a performance by the Wu-Tang Clan. [...]
The Body Shop has been rescued from administration by a consortium led by the British cosmetics tycoon Mike Jatania in a deal that will keep the ethical beauty brand’s remaining 113 UK stores trading. [...]
Once seen as Europe’s answer to the US “Magnificent Seven” tech megacaps, shares in companies producing high-end clothing, handbags and jewellery are languishing. [...]
The shows continue in New York and London, while Nike’s board faces off against shareholders and Inditex reports results. [...]
